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Tag Archive for: independent business

Five Growth Tips for Emerging Companies

Helping emerging companies develop a solid plan for growth and long-term success is our main focus here at Imagine Growth Strategy. Our team has a great deal of experience and expertise in business strategy and execution, as well as business development and sales. With specialties in business model analysis, corporate strategy, social media marketing, business development, fundraising, strategic marketing, and financial management – just to name a few – we have the tools that emerging companies need to take their business to the next level.

We’ve been working with emerging companies, as well as companies in need of a turnaround for several years now, and we understand the constraints companies are facing in our current economic climate. With so many companies looking to recharge their batteries, there’s a lot of information out there about how to grow small business, and it isn’t always easy to rifle through it all.  We thought that Fast Company had some great practical tips for growing small business in its recent article, “5 Essential Principles for Growing Your Small Business.” The five points Fast Company elaborates on in the article include:

  1. Timing is everything.
  2. Brand, brand, brand.
  3. Scale your sales.
  4. Embrace technology.
  5. De-stress for success.

This article is a must read, and when something good like this comes along, we just have to share!

Tell us, what do you think of Fast Company’s tips? What does your company need to focus on for that extra edge?   

Calling All Small Businesses: Compete! Compete! Compete!

Most indications, albeit early, are that Small Business Saturday on November 24th, 2012 was a resounding success. Even President Obama got in on the act, shopping with his daughter at a local Washington D.C. bookstore.

I tried to do my part to support Small Business Saturday. I purchased a new snow blower from a local power equipment company here in Salt Lake City, United Service & Sales, which also happens to be one of our fantastic clients.

Cub_Cadet_Snowblower_snowthrower

Others in my network seemed to be doing the same. A good friend tweeted me that day saying he shopped at Salt Lake Running Co., a local shop specializing in everything “running” related.

I later met up with friends for burgers and fries at Training Table Restaurant, a Utah Original, again in an effort to Shop Small.

But I did find it a little odd that more local small businesses weren’t competing for my business. Surprisingly, I can’t name one local small business that contacted me with a reason to shop with them on Small Business Saturday. Not one.

Check out the article from Carmine Gallo, a Forbes Contributor, entitled “Independent Business Owners Send The Wrong Signal On Small Business Saturday and Cyber Monday”.

Gallo argues that for Small Business Saturday to legitimately take hold in communities across the United States, “small business owners must give us something in return—a unique experience. It’s difficult for small businesses to compete on price.” Great advice in a day and age full of big-box retailers and online retail giants all, ironically, competing on price.

What do you do in your local community to make your business stand out from the rest? Leave a comment below, we’d love to hear from you.

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